Bruce Redditt
BRUCE REDDITT is the Executive Vice President responsible for business development at Omnicom Group (NYSE:OMC), a global holding company of more than 1,500 advertising, media and marketing services agencies. Since joining Omnicom in 1998, Bruce has led acquisition and organic growth initiatives in digital interactive commerce, media planning and buying, branded entertainment and marketing services. He was an original board member for Internet marketing pioneers Agency.com and Organic (now wholly owned by Omnicom) and he led the acquisition and development of such key Omnicom agencies as The Marketing Arm, Davie Brown and Full Circle Entertainment. He is also responsible for assembling multi agency teams on behalf of some of the world's largest brands. Bruce's career spans 25 years in marketing, media and entertainment. Prior to Omnicom, he was executive vice president of Sony Pictures Entertainment during the launch of such hits as Men in Black, Jerry Maguire, Air Force One and My Best Friend's Wedding. During his tenure at Sony, he managed communications, public affairs and regulatory matters involving feature films, television and electronic games as well as digital distribution, piracy and First Amendment issues. Prior to Sony, Bruce was a senior executive at GTE and Contel, now wholly owned by Verizon. During his telecom career, he was responsible for national advertising campaigns and media sponsorships, investor relations and the development of marketing management teams to support GTE's strategic moves into wireless, broadband and international markets. Bruce Redditt serves on the boards of directors of Transperfect, the American Theatre Wing, Buy.com and Save Ellis Island. He is a native Floridian and earned his degree in marketing from Florida State University, where he now serves as a member of the Board of Trustees for The FSU Foundation and for the FSU College of Business Board of Governors. Bio as of July, 2008. American Theatre Wing programs, interviews and/or credits include: Member of the American Theatre Wing Board of Trustees